Partners + Napier continues to command ROI category
This past Friday, Partners + Napier joined the Greater Rochester ad community for the Rochester Advertising Federation’s 25th Annual American Advertising Awards (the "ADDYs”), a celebration of creativity and the industry's largest awards competition.
Partners + Napier had reason to celebrate, taking home 16 ADDY awards – nine gold and seven silver – more awards than any other agency.
But the benchmark isn’t the number of awards – it’s range. Partners + Napier was recognized across nine accounts in 13 different award categories – from integrated campaigns to point-of-purchase to data-driven media and motion graphics.
Partners + Napier also claimed the only gold ADDY in the digital category, and built on its longstanding tradition of securing the most ADDYs in the ROI category, demonstrating its renown for creating standout work for brands that truly works.
The agency’s gold ADDY awards will continue to the American Advertising Awards’ District 2 competition, which showcases the best creative work from New York, Delaware, District of Columbia, Maryland, New Jersey, and Pennsylvania.